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Nintendo Demands "Mario Kart" Service Provider in Tokyo

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Nintendo has won a lawsuit against MariCAR, a tour company headquartered in Akihabara. The reason is, the company provides a service where consumers can explore the streets of Tokyo, while wearing the costumes of Nintendo characters like Mario, Luigi and Peach. This is a clear violation of copyright, so the Tokyo district court required MariCAR to pay compensation of 10 million yen (approximately 1.3 billion rupiah).

Now having the official name Mari Mobility Dev Inc., the company provides a service called “Real Life SuperHero Go-Karting”. Only by paying 15 thousand yen, or about 1.9 million rupiah, participants can explore the streets of Tokyo using go-kart, while wearing various costumes. And one of the available options is Mario Bros. characters, which visitors love because it makes them feel like they’re in games Mario Kart. Even on his official Twitter account, top actor Hugh Jackman looks so excited to see the Mario Kart version real life the.

https://twitter.com/RealHughJackman/status/867364280563146754?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E867364280563146754&ref_url=https%3A%2F%2Fgeektyrant. over-seeing-real-life-mario-kart-in-tokyo

Through its official website, MariCAR also displays photos and videos of visitors dressed in Mario, Luigi and Peach costumes exploring the streets of Tokyo to advertise the service. Unfortunately, they did all that without the permission of the owner franchise Mario Kart is Nintendo, which led them to file a lawsuit against the company in February 2017 for alleged copyright infringement.

In addition, MariCAR was also faced with a number of incidents related to the Real Life SuperHero Go-Karting service. For example, in February 2018, the Tokyo police arrested a Taiwanese citizen for a hit-and-run against a cyclist, who fortunately only suffered minor injuries. Similar incidents occurred in March where a Korean tourist crashed into a police station, and in May a Singaporean tourist, who hit a restaurant sign, sustained minor injuries.

Nintendo is known as one of the most protective companies intellectual property that they own, and have prosecuted a number of parties who commit copyright infringement. [Aseek]

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