Razer Buys Gaming Console Accessories Company - Controller Gear

Razer’s position as one of the most dominant brands in the gaming industry is not just because of popularity. Because this company continues to provide new innovations and continues to show rapid development in its expansion. Razer recently announced that they would be buying the popular console game accessory brand Controller Gear.

The acquisition of Controller Gear is expected to make Razer a more dominant position in the console gaming market. This momentum is indeed fitting with the increasingly rapid development of the console game market since the COVID-19 pandemic in 2020. Not only because of the increasing activity of playing games at home, the launch of the new generation of consoles PlayStation 5 and Xbox Series X also has a big impact.

With this opportunity, Razer wants to further encourage the production of the best accessories for console gamers around the world. They have previously launched premium accessories such as the Razer Wolverine controller and the Razer Kaira headset which received positive responses from fans. Armed with the experience of Controller Gear, they can certainly create new products that are more varied and innovative.

Controller Gear itself is a console accessories manufacturer from California that has been established since 2014. Over the last few years they have expanded by developing licensed products for the Wireless Controller line, Charging Stand, Case, Skin, and many more. John Moore, who is the marketing leader for the Peripheral Console at Razer, also expressed his enthusiasm for reaching a wider range of marketing for new accessories.

Following this acquisition, Co-founder and President Jon Buller and his employees at Automatic Controller Gear have joined the Razer family. You can see the latest information from the two companies HERE and HERE.

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